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Northern Roots Bee Co.

Hannah wrote the script for this explainer video for Northern Roots Bee Co., a beekeeping company in the Bay Area. The video required extensive research regarding bees. Hannah then structured the information into a narrative with flow.

GAF Energy

Hannah wrote a series of 30 second explainer videos for GAF Energy Solar Shingles. Each video covers a different aspect of the solar shingles product, the science behind them, and the service provided by GAF Energy. The other videos may be viewed upon request.

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Hannah wrote slogans and commercial concepts for Sierra Nevada's product

Day Trip, a non-alcoholic beverage. The product ended up getting rebranded before launch, but the client was extremely pleased with this work.

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Pocket FM is an audio series app with a global audience of 120 million. Hannah wrote long-form (25-35 minutes) promotional content for 20+ fantasy audio series, where she began as a writer and was promoted to Creative Team Lead.

 

The promotional scripts Hannah wrote were used to create accompanying generative AI videos. These animated episodes played as promotional assets on social media, designed to hook viewers to particular fantasy audio series and drive app downloads.

Hannah's top-performing scripts can be found here and here.

Gig Car Share

Hannah wrote a series of 30 second commercials for Gig Car Share, a per-ride car rental app. The commercials were produced by Metric Cosmetics. The commercial above is one of the series, and the others may be viewed upon request.

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Hannah wrote a series of scripts for a MassMutual Whole Life Insurance campaign. The scripts were written for voice-over with accompanying animation. One of the scripts can be found here, and the others are available upon request.

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Hannah wrote commercial outlines for Sierra Nevada's product line Hazy Little Thing. The client requested the articulation of "Hazy Little Thing as a person."

Einstein A.I.

Hannah wrote this script for Informatica's announcement of Einstein AI in 2016. The client requested the use of the comedic "bad lip reading" style, as well as references to AI, robots, and tech advancements in cinema. This video was one of many that appeared as an ad on socials.

© 2025 By Hannah Dillon. 

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